Evaluation Flow

F
Step 6 of 9: Financials67% Complete

Financials & Projections

Enter your unit economics — we generate the full 5-year P&L, DSCR, and valuation.

Unit Economics

Core

The building block of your entire financial model. Just three numbers — we do the rest.

$

What you charge per sale

$

Direct cost to produce / deliver

Current or projected Week 1

Fixed Costs — I SAID U ROX

Monthly amounts in USD. Leave blank if not applicable.

I
$

Business, liability, property insurance premiums

S
$

All staff salaries, wages, payroll taxes

A
$

Marketing, ads, PR, social media spend

I
$

Loan interest payments (excluded from EBITDA)

D
$

Asset depreciation & amortization (non-cash)

U
$

Electricity, water, internet, phone

R
$

Office, warehouse, or facility rent

O
$

Legal, accounting, software, misc overheads

Valuation Inputs

$

One-time capital to launch — equipment, legal, software, initial inventory.

$

Estimated value of unpaid time invested by founders and early team. Used in cost-based valuation floor.

$

If you know what a comparable business recently sold for or raised at, enter it here. Adds a 4th valuation card.

Why This Approach?

Bottoms-up financials banks & VCs trust
Auto-generates 5-year P&L and cash flow
Computes DSCR for loan readiness
Calculates real break-even point
Feeds all 3 valuation models (DCF, Market, Cost)

I SAID U ROX Framework

IInsurance
SSalary
AAdvertising
IInterest
DDepreciation
UUtilities
RRent
OOther Expenses